变革管理认证培训
课程介绍：
课程目标：
掌握Change Management®的理论和实践，理解变革的影响，支持和准备执行“强加”的变革，组建有效的变革核心团队，获取干系人(stakeholders)的buy-in，处理组织和人员的抵触情况，建立良好的人与人的工作关系，促动更多的变革。课程对象：
企业和职能管理层、项目经理、组织变革临时或全职顾问、执行层和执行层顾问、People Leads或HR管理层、任何对组织架构重组(reorganization)、组织开发(OD)有兴趣的读者课程时长：5天
课程方式：
课程大纲：
1.1、变革管理一览
The Change Management Context
Learning and the individual
Learning process and styles
Learning dip
Key roles in organizational change
Drivers of change
Developing vision
1.2、变革与个人
Models of individual change
Motivation
Individual differences
1.3、变革与组织
Metaphors of organizations
Organization culture and change
Models of change
1.4、变革–组织重组、并购、拆分等情景
2.1、干系人战略
Principles
Identifying and segmenting stakeholders
Personas and empathy maps
Stakeholder mapping
Influencing strategies
2.2、沟通、联络
Communications biases
Feedback and communications approaches
Communicating change – factors, barriers and approaches
Communications channels (Push-Pull & Lean-Rich)
Planning communications
2.3、从HR角度看，如何与人打交道促进组织变革的成功
3.1、变革影响
Identifying and assessing change impact
Stakeholder impact assessment
Change severity assessment
3.2、变革就绪评估
Motivation to change and supporting individuals
Change agent networks
Building organizational change readiness
3.3、变革团队
3.4、有效的团队开发
3.5、处理抵制
4.1、项目经理与项目管理在变革管理中的角色
Project Management – change initiatives, projects and programmes
4.2、维持变革的状态
Change levers
Levels of adoption
Reinforcing systems
4.3、Prosci Change Management – ADKAR模型
4.4、完整CM案例分析
4.5、Practitioner从业者阶段考前辅导
The Change Management Context
Learning and the individual
Learning process and styles
Learning dip
Key roles in organizational change
Drivers of change
Developing vision
1.2、变革与个人
Models of individual change
Motivation
Individual differences
1.3、变革与组织
Metaphors of organizations
Organization culture and change
Models of change
1.4、变革–组织重组、并购、拆分等情景
2.1、干系人战略
Principles
Identifying and segmenting stakeholders
Personas and empathy maps
Stakeholder mapping
Influencing strategies
2.2、沟通、联络
Communications biases
Feedback and communications approaches
Communicating change – factors, barriers and approaches
Communications channels (Push-Pull & Lean-Rich)
Planning communications
2.3、从HR角度看，如何与人打交道促进组织变革的成功
3.1、变革影响
Identifying and assessing change impact
Stakeholder impact assessment
Change severity assessment
3.2、变革就绪评估
Motivation to change and supporting individuals
Change agent networks
Building organizational change readiness
3.3、变革团队
3.4、有效的团队开发
3.5、处理抵制
4.1、项目经理与项目管理在变革管理中的角色
Project Management – change initiatives, projects and programmes
4.2、维持变革的状态
Change levers
Levels of adoption
Reinforcing systems
4.3、Prosci Change Management – ADKAR模型
4.4、完整CM案例分析
4.5、Practitioner从业者阶段考前辅导
